Best Face Forward

With serums dominating the market as the current go-to for skincare, I recently discovered a real winner. L’Oreal Men Expert Hydra Power isFace Forward Image 1a a lush, watery and absorbing serum that I have found to be an ideal moisturizer for the face and neck.

The serum comes in a beautiful blue test tube-like container with bold, dramatic graphics and a nice pump dispenser that locks when not in use.

Aqua in color and the perfect balance between thick consistency but light application, the serum is enriched with French mountain water and hyaluronic acid. The formulation limits the adhesion of pollution particles as well, which is particularly good if using during the day.

The product can be applied both day and evening on cleansed skin and provides the right amount of non-greasy, non-sticky moisture.

I have had good fortune with the men’s skincare products from L’Oreal and this serum did not disappoint. It’s a valuable player in your skincare line up and, after all, who couldn’t use a little more hydration?

Special Note: Thank you to Notino in Britain for the title image!